by Christina | Jan 18, 2021 | Communications & Messaging, Customer Experience
Customer Now 2021/01 The new rules of engagement (according to customers) By Jessica DeVlieger How did 2020 change the rules of engagement between customers and brands? For nearly a decade, we’ve tracked the connection between companies and customers. What we saw in...
by Christina | Dec 17, 2020 | Communications & Messaging
Episode 17 2020 “In” Review We look inside ourselves for what breaks through 2020 “In” Review In March of 2020, we launched “Customer, Now” as an exploration with 504 people in China, Germany, India, Japan, UK and the US, to understand how people’s lives are changing...
by Christina | Nov 23, 2020 | Communications & Messaging
Episode 16 Reinforcing Myself We go deeper with customers to explore the dangers of echo chambers Reinforcing myself Connections are what make us human. We are made up of the many cross-sections of our many cultures, subcultures, and identities. To be a part of a...
by Christina | Aug 11, 2020 | Communications & Messaging
The Brand Move Roundup – August 11, 2020 We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Tweet Five months ago we started reporting daily on how brands were dealing with the latest crises in...
by Christina | Aug 11, 2020 | Communications & Messaging
The Brand Move Roundup – August 10, 2020 We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Tweet Five months ago, when the gravity of the situation became clear, we started daily reporting on...
