HPE on Transforming the Research Function Into a Consulting Agency
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Paul Logue, Vice President of Growth Analytics, Market Insights and Customer Experience leads a team at Hewlett Packard Enterprise (HPE) tasked with unearthing hidden customer insights. Just don’t call them the research department.
Listen to this episode to learn:
- How to take an integrated approach to delivering actionable customer intelligence across the business
- Why conditioning the organization to partner with you as an “agency” is worthwhile
- Why sometimes saying “no” delivers the best outcomes
Learn more about this episode on The Huffington Post.