Press

Stop & Shop Debuts Ads Focusing on Empathy

Progressive Grocer

The Stop & Shop Supermarket Co. LLC has teamed with customer agency C Space on an advertising campaign, “You Got It,” featuring documentary-style TV commercials in which real customers go about their busy daily lives – and how the grocer can help them get stuff done.

press

Stop & Shop ad campaign spotlights ‘real people’

by Russell Redman
Supermarket News

Stop & Shop is supporting the launch of a major store refresh program with an advertising campaign reflecting the chain’s customer-centric strategy. Called “You Got It,” the campaign takes a real-people approach in showing how Stop & Shop helps on-the-go customers navigate their daily routines so they could spend more time with their families. The documentary-style campaign, developed by Boston-based customer agency C Space, kicked off on television, radio, online video and out-of-home media on Friday in Connecticut and on Monday in Massachusetts, Rhode Island and New York.

press

Getting into consumers' mindset: five emotional cues that drive sales and loyalty

by Sasha Fedorenko
Internet Retailing

Consumers that find retailers’ using the same set of emotional factors in their services found in strong human relationships including the relevance of experiences, ease of shopping, transparency in communications, understanding their needs and preferences and emotional rewards for their loyalty-are likely to spend and stay loyal, suggests a study by C Space.

press

5 Retailers With the Best Customer Experiences of 2018

by Jamie Grill-Goodman
RIS News

Trader Joe’s offers the best retail customer experiences of 2018, as revealed by a study from C Space. The study demonstrates that it’s the emotional aspects of customer experience that help companies stand out from the competition and create growth.

press

Nordstrom, Sephora among leaders in consumer connection

Luxury Daily

Department store chain Nordstrom is among the brands offering the best customer service experiences and emotional connectivity, according to a new report by global customer agency C Space.

press

Leading the Way for Customer Experience

Jet2.com

The [Customer, Experienced.] report by C Space shows that Jet2.com is the 5th best company for delivering a great customer experience. The study is based on almost 6,000 UK consumers who shared their opinions on more than 1,000 companies. The study asked customers to rate the companies against 21 emotional cues, including 'They notice and appreciate my loyalty', ‘They Understand My Needs’ and ‘They Make Customer Experience the Number One Job’.

press

2018 Research Live Awards Finalists Revealed

Research Live

C Space are one of the businesses to have made it to the finalist stage of this year’s Research Live Awards. The winners in the eight categories – along with the other Market Research Society awards – will be announced at a black tie dinner and ceremony held at Old Billingsgate on 3rd December.

press

Trader Joe's, Costco, ALDI seen as experience leaders

SmartBrief

Trader Joe's, Costco and ALDI do a great job connecting with customers emotionally and get high ratings on customer experience as a result, according to a study from the C Space agency. Consumers perceive these stores as superior when it comes to sharing their values, such as appreciating their loyalty, the report says.