THE BETTER WHY PEER CONNECTIONS 

Harnessing AI for insights in healthcare

Thursday, October 24th
12-1pm ET
Courtney Kerwin, VP of Life Sciences, Escalent

Courtney Kerwin
VP, Life Sciences, Escalent

Carla Essen, Escalent

Carla Essen
VP, Head of Life Sciences Qualitative Practice, Escalent

Market research professional

While advancements in AI promise to revolutionize healthcare market research and our understanding of business landscapes, the drug development process and customer behavior, roadblocks exist.

In this small-group discussion, join fellow insights leaders to dig into AI’s most significant opportunities and challenges, as well as the broader implications AI has for the healthcare market research industry.

We welcome everyone, from AI novices to evangelists, to better understand the breadth of experience and perspective in the industry now. So, no matter where you are on your AI journey, this conversation is designed for all to learn and share. 

Together with our experts Courtney Kerwin, VP, Life Sciences at Escalent, and Carla Essen, VP, Head of Life Sciences Qualitative Practice at Escalent, we’ll explore:

  • The impact AI is having on healthcare market research projects, including methodological design choices, good and bad use cases and tools we’ve been experimenting with
  • Stories of success and challenge and your ongoing curiosities as it relates to AI and healthcare market research
  • What does the future looks like for you: AI goals, mandates and mindsets

First come, first served.

Please note that registering does not guarantee you a spot if the session is full. We will follow up to confirm your registration status.


About The Better Why Peer Connections
Our objective with the Peer Connections series is to support your efforts in delivering value and impact as insights professionals, and to learn from and inspire one another as we elevate the voice of the customer within our respective organizations. This is a unique opportunity for insights leaders to come together to share ideas, ask questions and discuss solutions to the biggest challenges in our industry today.

This is a first-come, first-served event, and space is limited. Please note that we are keeping this event small to foster discussion, inspiration and peer exchange. If the roundtable is full upon signing up, a team member will be in touch with other opportunities for you to engage with the content.