Putting relationships at the heart of business through insight communities.
We know stronger relationships build stronger businesses. That’s why we leverage insights from online communities to build the best relationships with our clients. It inspires us to foster deep, culturally intelligent connections between people and brands that lead to better customer engagement and experiences and durable business growth. Through trusted relationships and the power of insight communities, we change what our clients do, not just what they know.
Expect strategic market research online communities from trusted partners.
In today’s environment, brands need to learn to give as much as they seek to get. Thriving brands invest in their most valuable customer relationships, strategically, intentionally and confidently to deliver an unforgettable brand experience.
Stronger customer relationships build stronger brands. We can prove it.
The CXC System has been validated by over 8 years of research and insights. Customer-inspired and human-centric, it quantifies the strength and quality of customers’ relationships with brands and has a built-in typing tool that lets us segment customers by different relationship types, or statuses.
Working with C Space, we came up with a novel approach. What if we met our customers as people, not as data, in an engaging way that captivated the team and taught them at the same time.
Matt Cahill, Senior Director, US Consumer Insights, McDonald’s
We’re trusted by the best brands.
Our team of 400+ insight consultants bring the right mix of audiences, approaches and experts to meet you and your customers where you are.
NEW STUDY
How to build back consumer trust in brands.
In our latest study with Visa and Hall & Partners, Value: Relationships Under Duress, we explore the effects of economic strain on consumer behavior and the enduring societal shifts with over 600 consumers across nine markets.
We’re helping our clients understand, manage and grow the relationships that matter most. See our case studies.
McDonald’s
Transforming McDonald’s innovative brand strategy with their next generation of consumers
Univision
Building the world’s largest dedicated Spanish-language streaming service through customer insights
Global Hotel Alliance
Reinventing GHA’s loyalty program by keeping brand-customer relationships at the heart of the process
Monster
Reassessing Monster’s customer segments to help them emerge as a major player in the job search space
We have worked with lots of consultants, but no one has come in and understood our culture and our processes faster than C Space.
John Krier, VP of Service Solutions and Customer Experience, Breg
Our latest thinking.
The unbridled evolution of generative AI is disrupting the world as we know it. To uncover what insights professionals need to know about implications for the future of our practice, we talked to 45 insights leaders.
Four ways climate is hitting insights – and what you can do with customers to change business impact for good.
Gen Z is officially the first generation where those identifying as “white” are in the minority. How do you ensure you’re staying relevant?
