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Unlock Real-Time Feedback from Hard-to-Reach Audiences with Shared Online Communities
Shared communities are the “vacation rental” of insights—pre-built, flexible and easy to step into. They offer the benefit of deep customer engagement without the need for a long-term commitment. Explore how they work and the value they bring.
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What Truly Customer-Centric Cultures Dare to Do and Why It Matters
Bupa brought customers into the room, live and unfiltered, sparking empathy and action across 600 employees. Here’s how C Space helped transform customer conversations into cultural change and lasting customer-centric impact.
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Accelerating Insight: How AI Enables Agile Online Communities in a Changing World
As consumer behaviors shift overnight and businesses pivot weekly, traditional research can’t keep up. Insight communities offer a faster, always-on way to stay close to consumers—and with AI, they’re more powerful than ever.
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When AI Meets Cultural Intelligence: Navigating Human Nuance in Pharma Market Research
AI can unlock nuanced insights at scale—but without cultural intelligence, it can distort reality. Find out how blending cultural listening with AI keeps pharma research connected to real people’s lives.
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Building Deeper Customer Understanding: How Empathy and Storytelling Drive Insight-Driven Decisions
You don’t build customer closeness through data alone. True understanding comes from listening to real stories, emotions and dreams. Here’s how empathy and storytelling can guide better business decisions.
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Women’s Health Is Everyone’s Opportunity: Uncovering the Next Wave of Care Innovation Through Market Research
For too long, women’s health has been treated as a specialty subset—but that view is rapidly shifting. Women’s health is everyone’s health, influencing families, communities, economies and nearly every category of care.
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From Insight to Impact: Socializing & Activating Your Segmentation Strategy
Drive strategic impact with segmentation research. Discover how insights teams can socialize and activate a segmentation strategy to drive real business value.
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Beyond Buzzwords: Leveraging Inclusive Strategy & Cultural Intelligence
Discover how leading brands embed DEI strategies into inclusive experiences, driving global growth, cultural relevance and lasting customer loyalty.
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Insights from Three Rounds of Reality Checks on Evolving Consumer Sentiment Toward AI, Generative Tools and the Future of Agentic Technology
After three waves of conversations with 1,500+ consumers, a few clear patterns have emerged about how people are making sense of AI and what that means for the future, especially given the rise of agentic AI.
